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Overview
Entrepreneurs launched more than 800,000 startup companies in 2020. Instead of seeking traditional forms of funding from a few wealthy investors, many pursued crowdfunding, which enabled them to seek financing from a large pool of investors, often consisting of friends, family members, customers, and other interested parties.
In this assignment, you will have the opportunity to research crowdfunding and report your findings.
To successfully complete this assignment, you will need to use the Strayer Library to research crowdfunding. You may also consult business news websites, such as BloombergLinks to an external site., CNBC,Links to an external site. MarketplaceLinks to an external site., or the Wall Street JournalLinks to an external site..
Instructions
Use Basic Search: Strayer University Online Library to research crowdfunding and write a 4–6 page report of your findings in which you:
Accurately describe the four major types of crowdfunding.
Explain the factors that lead to successful and unsuccessful crowdfunding campaigns, using practical examples.
Outline the steps necessary to determine whether a business is suitable for crowdfunding.
Recommend a crowdfunding platform with a track record of success.
Be sure to justify your recommendation.
Determine whether the emergence of crowdfunding poses a threat or opportunity for multinational enterprises (MNEs).
Be sure to include your rationale.
Speculate, based on your research, how crowdfunding will affect traditional capital fundraising.
Be sure to provide evidence to support your assertions.
Use a minimum of five sources to support your writing.
Choose sources that are credible, relevant, and appropriate.
Cite each source listed on your source page at least once within your assignment.
Access the Strayer Library or review library guides for help with research, writing, and citation.
Formatting
This course requires the use of Strayer Writing Standards (SWS). The library is your home for SWS assistance, including citations and formatting. Please refer to the Library site for all support. Check with your professor for any additional instructions. Note the following:
The preferred method is for your paper to be typed, double-spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
Use headers to highlight each topic (such as Types of Crowdfunding, Successful Versus Unsuccessful Crowdfunding Campaigns, and Suitable Business for Crowdfunding).
Include a cover page containing the assignment title, your name, your professor’s name, the course title, and the date. The cover page is not included in the required page length.
Include a source list page. Citations and source list entries must follow SWS format. The source list page is not included in the required page length.
Learning Outcomes
The specific course learning outcomes associated with this assignment is:
Hypothesize how crowdfunding will impact traditional capital fundraising.
View RubricWeek 8 Assignment – CrowdfundingWeek 8 Assignment – CrowdfundingCriteriaRatingsPtsAccurately describe the four major types of crowdfunding.20 to >17.99 ptsExemplaryAccurately described the four major types of crowdfunding.17.99 to >15.99 ptsCompetentDescribed the four major types of crowdfunding, but omitted some minor aspects of the descriptions and/or included one or two inaccurate data points.15.99 ptsNeeds ImprovementAttempted to describe the major types of crowdfunding, but described only one or two of the major types; omitted critical aspects of the descriptions; and/or included more than five inaccurate data points.15.99 to >13.99 ptsSatisfactoryDescribed only three of the four major types of crowdfunding, omitted some aspects of the descriptions, and/or included 3–5 inaccurate data points.13.99 to >0 ptsUnacceptableDid not describe the four major types of crowdfunding./ 20 ptsExplain the factors that lead to successful and unsuccessful crowdfunding campaigns, using practical examples.20 to >17.99 ptsExemplaryExplained the factors that lead to successful and unsuccessful crowdfunding campaigns, using practical examples.17.99 to >15.99 ptsCompetentExplained the factors that lead to successful and unsuccessful crowdfunding campaigns using practical examples, but omitted some minor factors associated with successful and unsuccessful crowdfunding campaigns and/or included one or two inaccurate data points.15.99 to >13.99 ptsSatisfactoryExplained the factors that lead to successful and unsuccessful crowdfunding campaigns using practical examples, but omitted some factors that lead to successful and unsuccessful crowdfunding campaigns; and/or included 3–5 inaccurate data points.13.99 to >11.99 ptsNeeds ImprovementAttempted to explain the factors that lead to successful and unsuccessful crowdfunding campaigns, but did not include practical examples; addressed either successful or unsuccessful crowdfunding campaigns but not both; omitted critical factors necessary for successful and unsuccessful crowdfunding campaigns; and/or included more than five inaccurate data points.11.99 to >0 ptsUnacceptableDid not explain the factors that lead to successful and unsuccessful crowdfunding campaigns./ 20 ptsOutline all steps necessary to determine whether a business is suitable for crowdfunding.20 to >17.99 ptsExemplaryOutlined all steps necessary to determine whether a business is suitable for crowdfunding.17.99 to >15.99 ptsCompetentOutlined all steps necessary to determine whether a business is suitable for crowdfunding, but omitted minor information about the steps, and/or included one or two inaccurate data points.15.99 to >13.99 ptsSatisfactoryOutlined the steps necessary to determine whether a business is suitable for crowdfunding, but omitted some steps and information about the steps, and/or included 3–5 inaccurate data points.13.99 to >11.99 ptsNeeds ImprovementAttempted to outline the steps necessary to determine whether a business is suitable for crowdfunding, but omitted critical steps and critical information about the steps, and/or included more than five inaccurate data points.11.99 to >0 ptsUnacceptableDid not outline the steps necessary to determine whether a business is suitable for crowdfunding./ 20 ptsRecommend a crowdfunding platform with a track record of success and provide a rationale for your choice.30 to >26.99 ptsExemplaryRecommended a crowdfunding platform with a track record of success and provided a rationale for your choice.26.99 to >23.99 ptsCompetentRecommended a crowdfunding platform with a track record of success, but omitted minor aspects of the rationale and/or included one or two inaccurate data points in the recommendation.23.99 to >20.99 ptsSatisfactoryRecommended a crowdfunding platform with a track record of success, but omitted some aspects of the rationale and/or included 3–5 inaccurate data points in the recommendation.20.99 to >17.99 ptsNeeds ImprovementRecommended a crowdfunding platform with a track record of success, but did not provide a rationale, omitted critical aspects of the rationale, and/or included more than five inaccurate data points in the recommendation.17.99 to >0 ptsUnacceptableDid not recommend a crowdfunding platform with a track record of success./ 30 ptsDetermine whether the emergence of crowdfunding poses a threat or opportunity for multinational enterprises (MNEs) and provide a rationale.40 to >35.99 ptsExemplaryDetermined whether the emergence of crowdfunding poses a threat or opportunity for MNEs and provided a rationale.35.99 to >31.99 ptsCompetentDetermined whether the emergence of crowdfunding poses a threat or opportunity for MNEs, but rationale omitted some minor aspects needed to analyze the issue and/or included one or two inaccurate data points.31.99 to >27.99 ptsSatisfactoryDetermined whether the emergence of crowdfunding poses a threat or opportunity for MNEs, but rationale omitted some aspects needed to analyze the issue and/or included 3–5 inaccurate data points.27.99 to >23.99 ptsNeeds ImprovementAttempted to determine whether the emergence of crowdfunding poses a threat or opportunity for MNEs, but failed to provide a rationale, rationale omitted critical aspects needed to analyze the issue, and/or included more than five inaccurate data points.23.99 to >0 ptsUnacceptableDid not determine whether the emergence of crowdfunding poses a threat or opportunity for MNEs./ 40 ptsSpeculate, based on your research, how crowdfunding will affect traditional capital fundraising.40 to >35.99 ptsExemplarySpeculated, based on your research, how crowdfunding will affect traditional capital fundraising.35.99 to >31.99 ptsCompetentSpeculated, based on your research, how crowdfunding will affect traditional capital fundraising, but some speculations were missing minor supporting information and/or included one or two inaccurate data points.31.99 to >27.99 ptsSatisfactorySpeculated, based on your research, how crowdfunding will affect traditional capital fundraising, but some speculations were not based on current credible research; speculations were missing some supporting information; and/ or included 3–5 inaccurate or unsubstantiated data points.27.99 to >23.99 ptsNeeds ImprovementAttempted to speculate, based on your research, how crowdfunding will affect traditional capital fundraising, but speculations were not based on current, credible research; speculations were missing critical supporting information; and/or included more than five inaccurate or unsubstantiated data points.23.99 to >0 ptsUnacceptableDid not speculate how crowdfunding will affect traditional capital fundraising./ 40 ptsUse five sources to support your writing.10 to >8.99 ptsExemplaryExceeds the required number of references; all references are high-quality choices.8.99 to >7.99 ptsCompetentMeets the required number of references; most references are high-quality choices.7.99 to >6.99 ptsSatisfactoryMeets the required number of references; some references are poor-quality choices.6.99 to >5.99 ptsNeeds ImprovementDoes not meet the required number of references; all references are poor-quality choices.5.99 to >0 ptsUnacceptableNo references provided./ 10 ptsClarity, writing mechanics, and formatting requirements.20 to >17.99 ptsExemplary0–2 errors present.17.99 to >15.99 ptsCompetent3–4 errors present.15.99 to >13.99 ptsSatisfactory5–6 errors present.13.99 to >11.99 ptsNeeds Improvement7–8 errors present.11.99 to >0 ptsUnacceptableMore than eight errors present./ 20 ptsTotal Points: 0Â